There are many marketing methods to increase sales from your website, one of the most powerful and widely used is email marketing. I have mentioned this before in this publication, I’ll just give you a little more detail.

 

Email marketing allows you to remain in contact with your prospective customers so that you can offer them special offers or remind them about your products and services.  You are also able to develop a relationship with them and build their trust in you and your online business.

 

In order to build a list of website users that are interested in your particular business industry you need to include a form on your web page where the visitor can enter their name and email address.

 

To encourage visitors to subscribe to your website you will normally offer them something that they value and that can be delivered instantly from your website. This can be a special PDF report or eBook, a promise of the newsletter or even a discount coupon that they can redeem if they make a purchase in the future.  The most important thing is that the gift that they receive has a real value to them and relates to your specific niche.

 

Your content management system will normally offer you a module where visitors can become a subscriber to your website but it is much better than they subscribe directly to an email generating program called an auto responder. 

 

There are services which offer you the facility to create attractive subscriber forms and also to automatically send out your sales emails at the frequency that you decide.  You can create a series of emails that you load into the auto responder program so that each new subscriber starts to receive the email over a pre-programmed time.

 

The benefit of this is that you can concentrate on marketing and building traffic while your sales follow up is being carried out automatically 24 hours a day.  You can get trial periods of third party software on these following links;

 

Link: Get a Free Trial of Get Response

 

This service offers superior email delivery services including email and newsletter templates with many tools to manage your lists and deliverability.  These are highly trusted companies - the only downside is that the system is not 100 percent in your control. 

 

Remember that with email marketing you should only send information which will be interesting and of use to your customers, you should select a frequency of emails that is not so frequent it annoys your users but often enough to remind them that your website is there.  

 

Step 9 - Action Tasks & Resources

 

Visit http://www.carlhenryglobal.com/resources for live links to all of these recommended Resources.

 

1.    Open a free Domains & Hosting account

2.    Search for potential domain names

3.    Buy your domain name and hosting package

4.    Open an AdSense account

 

Resources

Domain Search – Search for a name now

Hosting packages – Professional worldwide service

Link: Try our online website builder

Link: Try our Online eShop Builder

 

9 Action Steps

Here are the key steps of ONLINE! SUCCESS The Fundamentals You can click the links below or download the complete eBook below;

 

The Foundation – “The sales funnel”

Action Step 1 - Choose a Niche Subject

Action Step 2 - Targeted Traffic

Action Step 3 - Online Capture of Leads

Action Step 4 – Give a Gift

Action Step 5 - Automatic Email Delivery

Action Step 6 - Products

Action Step 7 - Getting paid

Action Step 8 - Your primary activity is Marketing

Action Step 9 - Get a Domain Name & Hosting

Conclusion and Recap

 

 

Click Here for Action Step 9.7 - Add A Sitemap And Submit It To Google And Bing

Download the full eBook ** Free ** Now!

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