CHG PRICE GUIDES | 04

AI Automation & Business Systems

Use AI to help people work faster, handle more information and turn repeatable work into systems.

AI becomes commercially useful when it does something: researches, organises, analyses, responds, routes, recommends, prepares, records or helps a human make a better decision.

What do you repeatedly spend time doing?

Every business contains repeated processes: answering similar questions, researching prospects, preparing documents, sorting information, following enquiries, creating content, updating records and deciding what needs attention next.

Some of that work requires human judgement. Much of the preparation around it does not.

CHG designs practical systems that combine AI, automation, structured data, workflows and human review to reduce repetitive work while keeping people in control.

Human Review for Human Use — Enhanced with AI. The objective is not to remove people from the business. It is to give people better information, better tools and more time for the work where human judgement, creativity and relationships matter.

If a useful process repeats, it may be possible to systemise it.

We start with the existing human workflow, identify where time and information are being lost, and then determine where AI or automation can provide useful leverage.

01

Observe

Identify the repeated task, bottleneck, information flow or decision process.

02

Structure

Define the inputs, rules, knowledge, actions and desired outputs.

03

Automate

Use appropriate AI, workflows and software to perform useful repeatable work.

04

Review

Keep human oversight where judgement, approval or intervention is appropriate.

Start with one useful process.

You do not need an enterprise-wide AI transformation. A single useful automation can save time, improve consistency and prove where the next opportunity lies.

01

AI & Automation Opportunity Review

Identify practical areas where AI or automation could reduce repetitive work, improve information handling or support better decisions.

Workflow review · Repeated tasks · Bottlenecks · AI opportunities · Automation priorities

Guide Price: From €350

Solution Ref: CHG-AUTO-REVIEW

Review Your Processes →
02

Single Workflow Automation

Automate one clearly defined repeatable business process from input through to a useful output or human review point.

Forms · Data handling · Notifications · Document preparation · Routing · Repeatable actions

Guide Price: From €500

Solution Ref: CHG-AUTO-WORKFLOW

Automate a Process →
03

Business AI Assistant

Create an AI-assisted workflow around a defined business role, knowledge area or repeated operational task.

Instructions · Business knowledge · Reusable workflows · Drafting · Analysis · Human review

Guide Price: From €750

Solution Ref: CHG-AUTO-ASSISTANT

Define an AI Assistant →
04

AI Knowledge System

Organise business knowledge so that information can be found, reused and applied more consistently by people and AI-assisted workflows.

Knowledge organisation · Documents · FAQs · Procedures · Product information · Structured reference material

Guide Price: From €750

Solution Ref: CHG-AUTO-KNOWLEDGE

Organise Your Knowledge →
05

Lead Capture & Qualification System

Capture useful information from prospects, structure their requirements and help determine the appropriate next commercial action.

Forms · Qualification questions · Lead categorisation · Recommendations · Notifications · Human follow-up

Guide Price: From €750

Solution Ref: CHG-AUTO-LEADS

Improve Lead Handling →
06

WHAT | Outcome & Solutions Engine

Create an outcome-led interface that starts with what a visitor wants to achieve and matches their requirement to relevant solutions or next actions.

Customer questions · Structured knowledge · Solution matching · Recommendations · Human review · Lead qualification

Guide Price: From €1,500

Solution Ref: CHG-AUTO-WHAT

Discuss a WHAT System →
07

AI Research Workflow

Systemise repeated research tasks so information can be gathered, structured, compared and prepared for human evaluation more efficiently.

Research briefs · Source gathering · Classification · Structured outputs · Exceptions · Human verification

Guide Price: From €750

Solution Ref: CHG-AUTO-RESEARCH

Systemise Your Research →
08

AI Content Workflow

Build a repeatable process for turning business knowledge, research and ideas into useful customer-facing content.

Content briefs · Drafting · Repurposing · Website content · Newsletters · Social content · Human approval

Guide Price: From €750

Solution Ref: CHG-AUTO-CONTENT

Build a Content Workflow →
09

Customer Enquiry & Response System

Structure incoming enquiries, identify the information required and prepare useful responses or next actions.

Enquiry capture · Categorisation · Response preparation · Routing · Follow-up · Human approval

Guide Price: From €750

Solution Ref: CHG-AUTO-RESPONSE

Improve Customer Response →
10

DIA Synapse Intelligence System

Structure contacts, organisations, projects, opportunities and commercial intelligence so useful relationships are easier to see.

Contacts · Organisations · Projects · Deals · Relationships · Research · Opportunity intelligence

Guide Price: From €1,500

Solution Ref: CHG-AUTO-SYNAPSE

Discuss an Intelligence System →
11

Business Dashboard & Action System

Bring important operational information together so priorities, actions and exceptions are easier to understand and manage.

KPIs · Actions · Pipeline · Status · Exceptions · Priorities · Management view

Guide Price: From €1,250

Solution Ref: CHG-AUTO-DASHBOARD

Define Your Dashboard →
12

Custom AI Business System

Combine workflows, data, AI assistance, automation and human review into a system designed around a specific business objective.

Process design · AI · Automation · APIs · Data · Interfaces · Human review · Bespoke workflows

Guide Price: From €2,500

Solution Ref: CHG-AUTO-CUSTOM

Describe the System You Need →

Where is your time disappearing?

You do not need to know whether the answer is AI, automation, software or simply a better process.

Start by identifying the work that is slow, repetitive, inconsistent or difficult to manage.

“We answer the same questions repeatedly.”
“We spend too much time researching.”
“Our information is scattered everywhere.”
“We need to qualify enquiries faster.”
“We repeatedly create similar documents.”
“We need a better follow-up process.”
“I need to know what requires my attention.”
“There must be a faster way to do this.”

AI does not have to replace the human. It can improve what the human can do.

The strongest business systems often divide the work intelligently: machines handle scale, repetition and preparation while people retain judgement, responsibility and relationships.

01

Machine Speed

Process, organise and compare large amounts of information quickly.

02

Repeatability

Perform defined processes consistently without repeatedly starting from zero.

03

Human Judgement

Keep people responsible for decisions where context and judgement matter.

04

Continuous Improvement

Learn from actual use and improve the workflow as requirements develop.

Automation does not necessarily mean replacing your existing systems.

Useful workflows can often be created by connecting existing websites, forms, databases, spreadsheets, email, APIs and AI tools.

Where appropriate, CHG can design around the infrastructure and information you already have rather than forcing everything into a new platform.

Websites & Forms
Email & Enquiries
Databases & CRM
Documents & Knowledge
Spreadsheets & Exports
AI Models & Assistants
APIs & External Services
Human Review & Approval

What do you want to achieve?

Don't start by asking, “Which AI tool should we buy?”

Tell us what takes too long, what repeatedly goes wrong, what information you need or what you want your business to be able to do.

Then we can determine whether AI, automation, software, process redesign — or a combination — is the useful answer.

Tell Us What You Want to Achieve →

Automate one useful thing first.

A small workflow that saves real time or improves a real business process can be more valuable than an ambitious AI project that never becomes part of everyday operations.

Where possible, we can start with a defined process, prove its usefulness and then extend the system as the commercial case becomes clearer.

Prices shown are guide starting prices unless expressly stated otherwise. Final scope may depend on workflow complexity, data sources, integrations, APIs, third-party services, user access, security requirements, testing, ongoing AI usage and support requirements. Third-party software, API and AI usage charges may be additional.

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